Video Transcription
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Hello, hello, hello, from a beautiful day
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here in New York City.
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I wanted to come on and
talk to you guys about
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is living your best ,air
quote, social media life
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ever really turning away
perspective clients?
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Having people have the
wrong perception of you,
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and just getting unnoticed
and getting stuck
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in that big scroll by, ’cause
you lost your identity.
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So, anyway guys, I’m Sharon Haver.
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I help other smart, talented
and savvy entrepreneurs
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stand out in a crowded
market when they know
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that expertise is not enough.
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Before I forget, please go
over to authenticsuperstar.com
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it’s my free 5 day
challenge that will help you
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authentically be visible,
position yourself,
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and create photos that are so authentic
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your audience will feel
the deepest connection
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of know, like, and trust.
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So, that’s over at authenticsuperstar.com.
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So, for today’s topic is best life ever
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and how you portray it.
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So, what I see happens,
and granted obviously
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I’m a different generation, but
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when a lot of people…
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I’m just gonna move this back a tad,
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and I can’t because
it’s stuck on a candle.
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Anyway, what happens is a lot of people
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always want to put forth
their best life ever.
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It’s like, oh, living my best life ever!
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I’m doing my best life ever!
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And for them it means
going and having these
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really slick polished photo shoots
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to show jus how cool they
are, how smart they are.
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And it’s like…
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[laughs]
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Right?
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And do you walk around
in real life going…
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[laughs]
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Maybe not, but when you
wanna get a really good photo
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fake a laugh.
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Anyway but, so what happens
is they `create this
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fictitious best life ever.
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And people see that.
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People smell that.
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People know that you’re
not being authentic,
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and they don’t relate
to you in the same way.
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But, what’s super duper interesting
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is that big brands, they
want to be humanized.
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They know that people
don’t trust a big brand.
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They know that people see a big brand
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and they go and they try to be,
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they’re gonna sell them something.
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Right?
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They’re just gonna sell them something.
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They have a product.
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So, what big brands are doing
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is they’re going out there
and they’re creating things
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that are more sort of, on the ground.
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They’re just more real,
and they’re authentic,
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and they’re getting real people to do it.
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And this trend has been going on for,
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I wanna say, probably at
least seventeen eighteen years
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that I know of but, it’s more so now
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on having a real identity.
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And not being slick, and
not being overly polished.
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But, being real.
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So, what’s happening is…
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Let me get the light back on this.
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You know when this Facebook live stuff
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if you don’t tap it the light goes away.
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So, what happens is then
you get someone who’s
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a smart, and a savvy business owner,
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or a woman business
owner, or an entrepreneur,
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or a coach, a consultant,
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and they wanna be just
like those big brands.
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They wanna show that they’re
living their best life ever.
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Right, so they’re doing these
fancy slick photo shoots.
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Sorry I’m on my sliding pillows again.
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Their fancy slick photo shoots,
they’re just taking away
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all of their personality.
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And here’s the ironic and insane thing.
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By trying to portray
living as your best life,
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you’re actually doing the opposite
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of what companies with
boat loads of money do.
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Because they wanna look real.
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They wanna be human.
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So you’re taking away your
human factor by doing that.
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And it’s ironic, and I understand why.
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Because there’s a flow of
things going on right now,
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and people are seeing that.
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And they’re seeing other business coaches
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doing these slick photos.
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Whoops, that light is getting funky.
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But, hey!
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It’s better to have
the light getting funky
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and being real, than pretending to be,
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someone else in a studio
set up of a faux kitchen
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that you’re pretending to be yours,
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and that you’re sipping your cup of coffee
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and you’re looking so
relaxed and adorable.
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Because it’s not real.
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It’s better to have
the light go in and out
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on a livestream than it is
to do all this fake stuff.
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So, as you go out there and
you are portraying your…
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The sun is moving, that’s why.
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As you’re portraying your best life ever.
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Is it your real life?
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Because your real life
is your best life ever!
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Every day that you are on this earth,
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every day that you are on this planet,
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you should be grateful for
everything that you have
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you’re alive, right?
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And that is your best day ever.
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You know, it’s like I
don’t have my dream this,
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I don’t have my dream that.
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Well, you know sometimes
once you reach your dreams
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you get to do other stuff
and set other goals,
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and different goals.
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So, it’s that every best
life ever really should be
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more of a step to where you
are in in your authenticity.
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You should be a portrait
of the best of your brand.
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So that you are
aspirational to other people
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who wanna achieve what you really,
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honestly, down deep inside are achieving.
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Right, it makes sense doesn’t it?
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So, by having these veneered, lacquered
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fake ways of representing yourself,
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you’re doing yourself a disservice
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because you’re taking
away from what people
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really want to see.
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And that is the real you.
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And that’s exactly what
I’m gonna help you do
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in authenticsuperstar.com.
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So, go over there.
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It’s the free 5 day challenge.
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I waived the $497 price.
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You can get in there
right now totally free.
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So there’s nothing to lose, right?
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Nothing to lose.
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It’s all for the cost of email,
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and you’ll probably, most likely,
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I really bet my bottom dollar
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will get something out of it.
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As, how to position your brand,
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how to set yourself up,
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how to take your own photos,
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which are more effective to
attract who you want to attract.
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Easier than dealing with
these souped up photo shoots.
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And I don’t say that off the cuff.
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I was a stylist on big brand
shoots for fifteen years.
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I know what goes on behind the scenes
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of a mega photo shoot.
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Because I did them.
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I styled everything from Vouge covers,
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to polyester sweats, looking so good
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that a human would actually
wanna be seen in them.
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And, I don’t use this stuff.
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Celebrities don’t do all
that big fancy stuff.
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The celebrities wanna
take away their veneer
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of being an actor, and coming
across real on social media.
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Big brands wanna be real on social media.
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So, you know let all those other people
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who wanna create their faux existences
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in their branding shoots.
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And you just be a person
who stands out as unique.
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We are all our own special snowflakes.
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I don’t care what anyone says.
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So honor it.
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Honor who you are and let
people meet you where you are.
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And meet people where they are.
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Do it authentically honestly.
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But also, what’s really key is
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do it with the set up that you
get from professional shoots.
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That you get from
professional art direction.
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That you get from all that slick stuff.
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And take it and turn around to be you,
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real, everyday so you don’t look like
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a deer in the headlights.
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Right?
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That will be showing your best life.
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Not some scroll by Instagram
thing that no one believes.
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That cost you a shit ton of money to do.
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That actually gave you stress
and overwhelmed you to set up.
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And everyone knows it’s fake.
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If you wanna have those photos, cool.
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Do it 20% of the time for your ego.
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If you wanna have it for
something specific, cool do that.
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But, the other 80% just be
a nice normal human being.
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But, know how to set yourself up.
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Know how to position yourself.
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And know how to get absolutely
your message across,
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and not some sanitized
white washed message
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that some branding person
slicked on over you that’s fake.
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Anyway guys I will see you
over at authenticsuperstar.com.
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I’m just trying out this
new spot in my house.
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What I’m trying to do
here is, I’m trying out
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different spots in my house every day.
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On the street or where ever I go
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so that I have things
that are easier to set up.
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We have lights set up to create
my real office into a studio
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but, frankly I don’t wanna
sit under those hot lights.
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I’d rather just find
easier places to go to
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and that’s what all this
experiment is about.
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So, anyway.
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Guys, just be real.
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I’m gonna do this.
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I’m providing value every day.
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Come on in I’m gonna be
live a lot in the next
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few days, weeks.
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So, stay tuned if you don’t follow me now,
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follow me so you don’t miss anything.
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Turn on that alert
button, the notice button,
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whatever they call it.
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And put your comments below.
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And let me know what you think.
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‘Cause living you best life ever
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is the life you have right now,
today, ’cause you’re alive.
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And share that with others.
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And be happy.
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And learn from you mistakes
and move to the next job,
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the next project, the next day.
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You’ll always be better.
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Life is cumulative.
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What happened to you before builds upon
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being your best life ever as you go.
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That’s the purpose of all this.
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Okay guys.
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[kiss sound] Bye!
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