It's How You Treat The Camera. It’s so easy to be self judging in front of the camera, isn’t it? You know that people are going to see the photo, see you and make a snap decision about if they want to trust you. YIKES. That is a scary thought, so it makes sense that you’re nervous to get in front of the camera. You want them to be seen as the expert you are, but it's nerve racking to get in front of that camera. But How? Watch For The Inside Scoop... I don’t blame you. BUT, those nerves SHOW and they aren’t the message you want to send! That isn’t meant to make you even MORE self-conscious -
Stop It! The Truth About Overcomplicating Your Process (And How To Simplify Brain Chaos!) [Video]
Say Good Bye To Overwhelm-- If you want to stop overcomplicating your process to reduce brain chaos, the solution is much more simple than you think! From my vacation place in Jackson Hole, Wyoming! Due to heavy winds (40 MPH! WOAH!) I had to take the skiing one step at a time - bit by bit. I realized that this has SO MUCH to do with our business. When you’re trying something new, when you want to do something different it’s so easy to get nervous and want to give up when you see how far you still have to go. Watch how I use this simple vacation strategy that can help you reduce overwhelm, so you can stop overcomplicating your process
How To Reach Your Goals- Bit By Bit [LIVE Videos]
If you want to know how to reach your goals, it's critical to take the appropriate steps to get there. Howdy, from Jackson Hole Wyoming! I'm here on vacation so you wonder why I'm "working"? Well, I had my first day of the cross country ski season and with 40 MPH winds my otherwise slow start got derailed to an even slower start. No worries for me! Reaching your goals (of any kind) is not an overnight affair, it takes studied action, perseverance, and a plan. I cut THREE lives for you yesterday! All bounced off the theme of my cross country skiing so you see how mastery comes in little bits. I've gathered all the lives on this blog
How You Show Up Doesn’t Just Mean Arriving – It’s How You Make A First Impression [Video]
Do you have what you need to SHOW UP, STAND OUT and make a FIRST IMPRESSION? No one wants to be stuck on the sidelines. Out of sight, out of mind, out of business. Are you stuck there now? Do you know why? This could be the reason. If you just half-commit to your arrival, to your business, to your online persona, then you'll be lost in the masses. It's all about your grand entrance! How are you showing up? Do you just casually arrive, maybe wave to a few people you know, and just HOPE things come your way? You need to make a scene, a statement, a revolution. (Just For The Record: Not like the crazy cat lady
Want Stronger Engagement? Try this hack that you have with you right now! [Video]
Wanna Increase Engagement? Ponder this: What would you rather see? Someone in the same old boring spot everyday, or a sneak peak into their lives? People want to go on your adventures with you -- don’t let them down! The world is beautiful. Your environment is a part of who you are - and we want to get to know YOU! Whether it’s your home base, like mine here in NYC, or you’re on vaca - you’ve gotta show off the amazing things you find around you. Not only is it gorgeous, but it makes for more interesting photos and videos. AND it increases engagement and strengthens the bond of who you really are. Case in Point: How gorge is my video in
Fashion Rules? Think Again, It’s Not The One Thing To Wear On Camera [Video]
If someone asked what was one of my most frequently asked questions about style and fashion rules, this would be it! I know this is a conundrum for so many business women who feel out of touch and confused about what to wear, especially in today's very visual world, but... When it comes to wardrobe, there isn’t one rule for everyone. It all comes down to aligning yourself with your brand, and your personal aesthetic. That includes what you wear! Sure, there are some fashion ‘rules’ that a lot of people have followed over the years, but those don’t have anything to do with what you wear when you’re representing your brand. That has everything to do with YOU and
Behind The Scenes On A PhotoShoot You Can Do On Your Own [Video]
Lights, Camera… now what? You don’t need all that stuff but there is nothing wrong with tszujing up the equipment on occasion. It's important to remember though that you are the main attraction, not any of the extra fancy things around you. Having a good background is definitely important for looking aspirational, but that doesn't mean you need to think so hard about it that you can't focus on your message. Fancy equipment can be fun! It can make videos look really nice. It goes back to my 80/20 rule, see post here, about using the upscale things 20% of the time but the other 80% being as natural as possible in your video and photo production. KNOW your equipment
Your Business Coach Probably Never Told You This BUT It’s Key To Going Next Level [Video]
Do you feel like you’re doing everything right, it’s just not connecting? This could be why... Yes, you want to have as many things as are useful in your arsenal in order to build you business. Yes, you want the training, the strategy, the tactics - there is nothing wrong with that. BUT sometimes you can get stuck EVEN WITH everything you need. This can make anyone feel like a Debbie Downer. You invest all this money and time into your business but, somehow, it’s going nowhere. Here is what is going on: you’re putting the ‘cart’ before the ‘horse’. Let me break it down for you. Horses can’t pull a cart if it’s IN FRONT of them, right? You
How To Get In Alignment With Who You Are To Get The Results You Want With Iconic Moments [Video]
You know something’s off but not sure what it is… You know you need to get in alignment with who you are to get the results you want... But getting out there and stepping up can be confusing and scary... Don’t worry, here’s… What you can do to STOP hiding and BE the face of your brand! I was there once. I hid behind my business and didn’t represent because I was insecure and scared to be vulnerable. Truth be told, it was because the climate back in 1999 when I founded FocusOnStyle.com was not about personal brands but more about online magazines. Ironic, since the site developed from my personal style advice column that was distributed to 400 newspapers.
How to Eliminate Photo Stress and Get The Results You Want [Video]
Taking great photos doesn’t have to be intimidating, don’t panic! Sometimes we overthink when is the best time to take a photo. I’ve got a little secret for you -- it’s RIGHT NOW! When you look and feel good it shows! Take advantage of those moments. Share your positive moments in a photo. People want to share in your life. Be a part of your journey. See your smile. Share the amazing moments of your life! When you feel that desire to take a photo, trust your instincts! Your energy is the key. When you utilize that energy, it shows! You look more vibrant, excited and passionate. People respond to passionate people! Positive vibes are contagious, access that energy! Need
Are branding photos the best way to connect with your audience? [Video]
How do you balance your brand imaging? It isn't always 50/50. Who doesn't love easy math? This equation only has three parts: 80, 20 and YOU. When it comes to your online photos, 80 percent of the time you want to bring the every day you. The other 20 percent, feel free to tszuj it up! The most important part of the equation is you. You bringing yourself to the table. Whether it's an everyday look or all Glam and Glitter - we still should see you every time. That's who we're here for! Let's chat, do that super easy math with me! Don't be scared of showing your regular style, but don't be scared of the higher billed