Archive | BUSINESS Tips

• Attraction Marketing: How to align yourself with your best clients [Video]

  

  If you feel that you are not being magnetic to the kind of clients, followers, and tribe you want, attraction marketing may really help you out. Through the years I’ve heard so small business owners and service providers getting nutty about attraction and making such a big deal over something that is actually pretty simple. Here’s why… Attraction marketing or attraction branding is a really basic premise: Birds of a feather flock together. If you want to be relevant and […]

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• How to use your client value ladder to stop attracting the wrong prospects [Video]

  

  The Client Value Ladder: How to have your clients GROW with you (because your content + offers calls out to them) Hello from steamy Williamsburg, Brooklyn!  Are you attracting the WRONG prospects and feel scattered in creating a batch of disjointed content and product offers? As entrepreneurs it’s too easy to want to create MORE stuff so you can help more people, do more things. However, if you’re not STRATEGIC you can end up with a lot of DETACHED products […]

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• Casual outfit for a business conference doesn’t have to be confusing

  

  So many women get confused about finding an outfit to wear to a casual business conference so wanted to share a quick style tip on my way to a mastermind in Miami. 13 hour days go by so quickly when you’re learning and surrounding yourself with A-list peers. If you really want to scale, it’s critical that you invest in your professional development. No man is an island. The more you learn, the more you grow, the more you connect with those […]

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• Client Attraction: They Like You More! [Video]

  

  Client attraction to connect with your best audience online…. Hola from windy Miami! All that fussing and photo shoots, and you know what? Yeah baby, they like you more! ‘Cause people relate to real people. So it’s pretty obvious that they like you being you more than the fancy images you create. I’ll tell you more about this client attraction technique in the video below…

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• Social Media Growth Hack: How to attract your tribe on social media [Video]

  

  If you’re frustrating wondering how others are attracting their tribe on social media and why you are not connecting and growing your best audience… don’t forget this! Are you scratching your head about why all your hard work isn’t paying off? You’re posting regularly. You’re even creating ads. But the people don’t seem “right.” Even though you are doing all the ‘right stuff”  you’re asking yourself, “Why am I not connecting with my best audience?”  There could be a simple fix. […]

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• How to be Relevant: My Grandma And Your Brand [Video]

  

  Staying  relevant in your business, in your style, and even your outlook can get a little dusty if you let it. We all hold certain memories and certain things dear to our heart. Time goes on and the memory remains. Here’s the thing, the memory is wonderful but in actuality that very thing can grow old and we may never even realize it. Talk a walk with me in Miami in this live video–  let’s talk about staying relevant and […]

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• The Best and Most Profitable Way To Use Social Media- It’s Not What You Think! [Video]

  

  The Best and Most Profitable Way To Use Social Media- It’s Not What You Think! THE MISSING LINK IN SOCIAL MEDIA is something you see ignored way too often. VIDEO HERE   Think about this: Social media comes into your most personal spaces. You look at your phone at home, in bed, while your passing time, between meetings, while you’re in a waiting room, all the times when you “choose” not to be doing something else or taking in something too […]

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• Don’t Be Afraid To Get Out There! Break The Fear Factor so you can actually scale your brand!

  

  One of the biggest social media strategies I can tell you is: Don’t be afraid to get out there (literally)! Bust through the fear factor and be seen to grow your brand. WATCH: 🎈⭐️💵Entrepreneurs: How To Break The Fear Factor so you can actually scale your brand! (and yes, I’m actually on a crowded street after a visit to my PT with The Empire State Building behind me) You wonder, how the heck did getting in FRONT of a camera ever […]

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• Is your personal brand marketing a snooze fest?

  

  Entrepreneur Friends, This could be the missing ⛓link ⛓to why they’re not paying attention to your personal brand marketing! Come along with me to New York’s Chelsea Market to find out why and how to stop it. Did you ever think that this could be the very reason your audience is tuning out? This topic came up a few times this week in conversations with entrepreneurs and coaches so I want to make sure it doesn’t happen to you. Your content is […]

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• How to Break Out of Your Comfort Zone Without Stressing Out

  

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• The Secret To Finding Brand Inspiration [Video]

  

  Elevate Your Personal Brand For Photos and Videos With Visual Storytelling Inspiration… Today’s beautiful setting is perfect to talk to you about brand inspiration for photos and videos. Your visual story can dramatically change from simply where you are and how you position yourself. Inspiration for photos and videos can become overwhelming when you don’t know where to start. But here’s the thing: You need your own secret sauce, your own special something, to not be a commodity in today’s […]

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• Entrepreneurs: How To Beat Business Travel Burnout [Video]

  

  You Gotta Beat Burnout So You Can  Reenergize Yourself To Get More Out Of  Business Trips… So Many Opportunities, Only So Much Time! As a forward thinking solopreneur or entrepreneur, there are a myriad of conferences, masterminds, speaking engagements, and events to attend that the benefits can be lost from the sheer exhaustion of it all. Most of the time, you end up traveling to places  you don’t actually want to go to (can I get a hell yeah?!) I put a […]

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