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Tag Archives | authenticity

  • Are branding photos the best way to connect with your audience?

    Real vs Staged Photos

    How do you balance your brand imaging? It isn’t always 50/50. Who doesn’t love easy math? This equation only has three parts: 80, 20 and YOU. When it comes to your online photos, 80 percent of the time you want to bring the every day you. The other 20 percent, feel free to tszuj it up! The most important part of the equation is you. You bringing yourself to the table. Whether it’s an everyday look or all Glam and […]

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  • Why you may be getting overlooked online and how to fix that

    Are you putting people asleep

    Do you wonder why you’re not getting noticed online? This could be the reason… As fun as it is to do big brand fancy photo shoots, this isn’t the best way to represent yourself. Why? Because people aren’t connecting with you as a REAL person! People relate to real people, and if you’re posting the same picture all over the place people zone out! We get exhausted from seeing the same photo over and over again. Or the same three […]

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  • Copycat Cure: Will someone steal your brand?

    Only YOU have this,,,

    Only YOU Have This… Only YOU have this,,, Afraid that someone can steal your brand? Don’t be! Only You are You! Sure, it’s scary to think that someone will try to come and take your brand away from you, but guess what? If your brand is YOU, that isn’t possible! No one else can be YOU. Do you see the repetitive word here? ‘YOU’! This is the most important part of your business, YOU are the most important part of […]

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  • How To Create Content That Authentically Connects With Your Ideal Audience

    The best content usually starts in the most non-complicated, simplest ways.

    Spoiler Alert: When it comes to connecting with your audience… you gotta be REAL! We’ve all done it, or at least entertained the idea. Thinking we need to do this, add that, hire them to grow our personal brand. Before you know it, you are out a ton and a half of money, spinning your wheels and ending up with a personal brand that’s no longer very personal. And content that seems not even close to you and your voice. […]

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  • Don’t Let “Extra Stuff” Hold You Back When Posting Content On The Go

    What about all that stuff - don't get held back posting content

    Be in the moment when you are posting content on the go. It’s been a busy, fun filled week! Im out in California heading out to Sequoia national park. But since we’re in the car, I wanted to jump in with a great social media tip to help you in building a stronger connection with your peeps. A lot of us have the tendency to take on a ton of extra stuff in our businesses… And I know from experience […]

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  • Instagram Posting Tips: End Social Media Stress + Be Authentic to Your Brand

    Personal Brandin Building_ What tom post + When to Post on Social Media

    How is it that being authentic to your brand (and you) on social media can be so dang confusing? It’s easy to get caught up in what everyone else is doing. So some of us grab templates and stock photos and Mad Libs type templates or hire someone to “speak” for us. I get it. Posting on social media can be intimidating, time consuming, annoying, a whole lot of hype or something you would just rather farm out. But it […]

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  • Flexibility & Time Management Tips: How To Go To The Beach On A Work Day and Not Be A Slacker

    Discover the flex time to do what you love (when you want to do it)

    How I can go to the beach on a work day and still get work done… it’s the secret sauce to time management. It’s a manic work day but my husband and I are headed right to the beach! Curious why? He works on Saturday and he has Monday off — he’s a doctor and you know how it is. So to compensate for our couple time, I have developed his kind of hours so we can spend time together […]

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  • Know when to be real [video]

    featured

    How to be authentic when filming for social media. In the digital world, we connect with what seems authentic and real. So when you create images and videos for your tribe, you have to set yourself up properly. HOW DO YOU DO THAT EFFECTIVELY? A good rule of thumb is to have about 80% of your images be DIY to amplify your personal connection to your audience. Take the time to plan out your own photoshoots and videos and don’t […]

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  • Amplify Your Authentic Persona: How Reality TV Shows Can Change How You + Your Business Get Out There Forever! [Live Video]

    The internet is your reality TV show

    Successful Brand Building… Take a cue from reality shows and be yourself to attract your best audience Maybe the Kardashians aren’t the only ones getting this right. Do you know the reason why people get so addicted to reality shows? Have you ever felt this connection yourself? Without a doubt, what reality shows create are: • real connections • unique bonds with the audience Just by appearing at regular times on TV! And all of this happens because people crave […]

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  • Stop the Generic Jungle! Start the year your way!

    start the year your way

    How to stand out in a crowded market by starting the year your way. I’m starting the year my way! And I highly encourage you to do the same. 🙂 One of the business trends that I noticed in 2017 really broke my heart… It’s that so many of us, especially women entrepreneurs, get lost in the GENERIC JUNGLE. They lose their personality… they lose their soul.. they lose their star power simply because they are too afraid to stand […]

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  • How to build a large facebook community with Leadership Girl Haley Lynn Gray [7 Days to Amazing Podcast]

    Podcast Thumbnail Haley Lynn Gray no logo

    I don’t know about you but I think it’s pretty amazing having a large facebook community with over 60,000 members. If any of you have every dreamed about being a leader in your community, you are going to want to listen to Leadership Girl in this week’s episodeof the 7 Days to Amazing Podcast. Haley Lynn Gray, founder of the Women’s Entrepreneur Network joins us with insights on networking, success and the unique fingerprint that exists in every business.

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