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Tag Archives | be real

  • Behind The Scenes On A PhotoShoot You Can Do On Your Own [Video]

    Behind The Scenes

    Lights, Camera… now what? You don’t need all that stuff but there is nothing wrong with tszujing up the equipment on occasion. It’s important to remember though that you are the main attraction, not any of the extra fancy things around you. Having a good background is definitely important for looking aspirational, but that doesn’t mean you need to think so hard about it that you can’t focus on your message. Fancy equipment can be fun! It can make videos […]

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  • Are branding photos the best way to connect with your audience? [Video]

    Real vs Staged Photos

    How do you balance your brand imaging? It isn’t always 50/50. Who doesn’t love easy math? This equation only has three parts: 80, 20 and YOU. When it comes to your online photos, 80 percent of the time you want to bring the every day you. The other 20 percent, feel free to tszuj it up! The most important part of the equation is you. You bringing yourself to the table. Whether it’s an everyday look or all Glam and […]

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  • Why you may be getting overlooked online and how to fix that [Video]

    Are you putting people asleep

    Do you wonder why you’re not getting noticed online? This could be the reason… As fun as it is to do big brand fancy photo shoots, this isn’t the best way to represent yourself. Why? Because people aren’t connecting with you as a REAL person! People relate to real people, and if you’re posting the same picture all over the place people zone out! We get exhausted from seeing the same photo over and over again. Or the same three […]

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  • Copycat Cure: Will someone steal your brand? [Video]

    Only YOU have this,,,

    Only YOU Have This… Only YOU have this,,, Afraid that someone can steal your brand? Don’t be! Only You are You! Sure, it’s scary to think that someone will try to come and take your brand away from you, but guess what? If your brand is YOU, that isn’t possible! No one else can be YOU. Do you see the repetitive word here? ‘YOU’! This is the most important part of your business, YOU are the most important part of […]

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  • How To Create Content That Authentically Connects With Your Ideal Audience

    The best content usually starts in the most non-complicated, simplest ways.

    Spoiler Alert: When it comes to connecting with your audience… you gotta be REAL! We’ve all done it, or at least entertained the idea. Thinking we need to do this, add that, hire them to grow our personal brand. Before you know it, you are out a ton and a half of money, spinning your wheels and ending up with a personal brand that’s no longer very personal. And content that seems not even close to you and your voice. […]

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