boss babes

Client Attraction: When They’re Not Your Raving Fans [Video]

Client-Attraction_-Why-Everyone-Doesn’t-Have-To-Really-Like-You
When they’re NOT your raving fan…Went to a concert last night and it got me thinking what happens when you’re in front of your wrong audience.The rest of the audience, just me. I was miserable but not the other 18,000ish people there.That’s because they were raving fans and I’d rather escape to record this video for you.What’s key to client attraction is that everyone doesn’t have to like you- that’s how you draw a line in the sand to who your best audience is and who they are not.It’s a good thing.Watch the video and let me know what your favorite music is in the comment.If you need help in authentically attracting your most aligned audience, I can probably help

Read More »

The Best Way To Promote On Social Media Without Being Salesy? [Video]

What's the best way you can promote on social media without being salesy? Celebrity Hack Ahead: Are you afraid to reveal too much personal info or be hardcore selling on social media? If you are, you’re right on both. Here’s the thing, people come to social media to be social. So if your feed looks like a classified ad with zero character, no one will pay attention. Conversely, if you have a bad case of TMI and are over-sharing personal details, if you’re not talking to real friends, no one really cares. But there is a golden mix! I started to observe the feeds of celebrities who also have products. People like Bethenny Frankel and Kim Kardashian. Here's what I

Read More »

How Branding Is Like Your Favorite Old Boots [Video]

Are you a shoe lover too? Stay with me and you'll see how old boots are a lot like your business.Did you ever have a favorite pair that you loved so much but you knew it was time to put rest?Check out my bad mamajama high heel western boots that I rocked while pushing my son's stroller- about 19 OMG years ago.In Europe, the style is peeking its way back on trend so I decided to dig them out of the closet and rock them a different way today.Style is cyclical.Pretty much: something becomes "the" thing, it gets overdone so it fades away until, in due time, comes back in a similar tweaked way that appears fresh to your eyes.Same

Read More »

What’s Good About Haters… [Video]

We get so worried when we get whackos and haters online.But the truth is, if you’re not getting some cross dialogue once in a while, you are probably not putting your message out there in the most efficient way.Watch this video to learn why haters are a good thing and what you should do when they’re not: View this post on Instagram A post shared by Sharon Haver▪️Modern Business (@focusonstyle) What about when people sound off?When someone doesn’t like what you say it’s because you struck a nerve with them. That’s a good thing.It means you are speaking to your niche.There is nothing wrong with a healthy debate that ends up in agreeing to disagree. However, when it gets nasty, belligerent,

Read More »

Scroll to Top