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Tag Archives | content creation

  • Attraction Marketing: How to align yourself with your best clients [Video]

    We're All Unique. How to Attract Exactly Who You Want to Attract

    If you feel that you are not being magnetic to the kind of clients, followers, and tribe you want, attraction marketing may really help you out. Through the years I’ve heard so small business owners and service providers getting nutty about attraction and making such a big deal over something that is actually pretty simple. Here’s why… Attraction marketing or attraction branding is a really basic premise: Birds of a feather flock together. If you want to be relevant and […]

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  • How to use your client value ladder to stop attracting the wrong prospects [Video]

    Great things happen step by step up the client value ladder.

    The Client Value Ladder: How to have your clients GROW with you (because your content + offers calls out to them) Hello from steamy Williamsburg, Brooklyn!  Are you attracting the WRONG prospects and feel scattered in creating a batch of disjointed content and product offers? As entrepreneurs it’s too easy to want to create MORE stuff so you can help more people, do more things. However, if you’re not STRATEGIC you can end up with a lot of DETACHED products […]

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  • How To Create Content That Authentically Connects With Your Ideal Audience

    The best content usually starts in the most non-complicated, simplest ways.

    Spoiler Alert: When it comes to connecting with your audience… you gotta be REAL! We’ve all done it, or at least entertained the idea. Thinking we need to do this, add that, hire them to grow our personal brand. Before you know it, you are out a ton and a half of money, spinning your wheels and ending up with a personal brand that’s no longer very personal. And content that seems not even close to you and your voice. […]

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