headshots

Modern Business: If You Want Your Branding Photos To Stand Out, Do It Like A Supermodel

Naomi Campbell- Forbes-Authentic Superstar!
Supermodel leadership might just be what you need if you want your branding photos to stand out and really engage. Good news is that it is not only less stressful and expensive than hiring a branding photos, but more effective and relevant in today's market. Smart business people look to what their audience is watching... They are not minutia oriented to only their niche but to the Big Picture... in most cases it is entertainment and media... which is operating at home and on a phone! That is exactly why I opened the Authentic Superstar Branding Photo Challenge... and it's free! True Confession: I always wished I could have supermodel legs like NaomiCampbell... they literally do not jiggle on the

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Time for new photos? Hear what Gary Vaynerchuk thinks about personal branding photo shoots…

Wondering about a personal branding shoot? I asked Gary Vaynerchuk what he thought about them…⁠ “It's one big game of insecurity. People are not willing to be themselves.”⁠ There you go. Case closed.⁠ Consider this a Public Service Announcement so you don’t get overwhelmed with some fancy-schamcy branding shoot that only dilutes the real you from from the people you want to attract and do business with.⁠ Earlier, Gary said that you can “call personal branding reputation, same ”⁠ Think about it.⁠ That’s all I got… watch the video.⁠... it could be the most important 39 seconds you'll see today. Thoughts from Gary Vaynerchuk who is probably the King of All Social Media. Love him for cutting through the crud.⁠ Listen up:

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The Secret To Finding Brand Inspiration [Video]

be visually inspiring
Elevate Your Personal Brand For Photos and Videos With Visual Storytelling Inspiration... Today's beautiful setting is perfect to talk to you about brand inspiration for photos and videos. Your visual story can dramatically change from simply where you are and how you position yourself. Inspiration for photos and videos can become overwhelming when you don't know where to start. But here's the thing: You need your own secret sauce, your own special something, to not be a commodity in today's very crowded marketplace. This is your reality show. I have a super effective hack that I not only do for myself but use with clients and students. It is based on exactly what we did when I was a stylist on

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Say Cheese! How To Not Feel Weird, Look Frozen and Be Authentic on Camera [Video]

Getting Real, Being Authentic On Camera is NOT Just For Celebrities, You Can Master It Too! It seems so counterintuitive but knowing how to be authentic on camera when what seems so natural gets too complicated is a top issue that many entrepreneurs face. It makes total sense. Because as an entrepreneur, coach, author, or any independent contractor who is the face of your brand, you probably never went to acting class nor modeling school. But now, being in front of the camera is a critical part of your job and monetary success. That is, if you are really serious about getting your message out there. I made this live video for you to share some helpful tips to feel

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Amplify Your Authentic Persona: How Reality TV Shows Can Change How You + Your Business Get Out There Forever! [Live Video]

The internet is your reality TV show
Successful Brand Building... Take a cue from reality shows and be yourself to attract your best audience Maybe the Kardashians aren’t the only ones getting this right. Do you know the reason why people get so addicted to reality shows? Have you ever felt this connection yourself? Without a doubt, what reality shows create are: • real connections • unique bonds with the audience Just by appearing at regular times on TV! And all of this happens because people crave that palpable authentic connection those people display on TV. And you know why this happens? Because they’re not afraid of being on camera- AND BEING THEMSELVES... (or their on camera aspirational authentic persona). Watch my Live video: This fear will throttle

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Special Report: Why You Need The Right Headshot to Succeed (And Attract Your Correct Audience)- Part One

Infograph- Selfies and Headshots- Statistics
Snap, Ready, Go: If you’re not exploiting what you have in your pocket, you’re missing out on the most authentic way to have your personal brand shine. Part One of a Two-Part Series There’s no denying, research shows a pretty solid case as to why you simply cannot ignore your headshot… if you want to attract the right audience that recognizes your worth in your work and as who you are as a person. “When you undervalue what you do, the world will undervalue who you are.” - Oprah Winfrey Here’s a zinger that you cannot ignore: Studies show it only takes 1/10 of a second for someone to draw conclusions about you based on your photo. What’s even crazier

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Special Report: Headshot Advice to Position Yourself For Success by Attracting The Your Right Audience With Your Photo- Part Two

Part Two of a two-part headshot series Humm, betcha don’t want your competitors to attract your prospects. Here’s headshot advice on the one thing that can give you the unfair advantage... that’s totally unique to you! Your photo. A carefree snap or a thought out visual message that speaks volumes BEFORE you get to say a word. That same photo can be both easy and strategic, as long as it’s authentic. In Part One of this two-part series, we went deep with these “can’t ignore” stats and research demonstrating how critical the right images are in your marketing, branding and positioning as a leader, expert, or someone worth listening to. You are the face of your brand The real job

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And the winner is…

Have to share! I was poking around on my iPhone and stumbled upon this fun photo of me hanging out backstage in the green room while I was waiting on hair & makeup for a TV show appearance. Notice something pretty obvious? I'm holding not one, but two Emmy Awards! I couldn't resist sneaking a photo with the Emmys just randomly sitting there. There were even more of them. (I’m sure the awards were there for guests to play with). This photo got me thinking that even though it would be nice to be acknowledged with such a prestigious award (and on multiple occasions), we all need to acknowledge and reward ourselves for the work that each and every one

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Dating Profile Pic Tips: 7 Secrets to Swipe Right Photos

Swipe Right Photo Secrets
How to take dating profile photos that will help you find your sweetheart Dating profile photos, oh my... While I personally don’t use dating apps (my husband would kill me, lol), I’ve certainly helped friends and students get the “swipe right” look with their dating profile photos.  From what I’ve seen, there’s a lot of weirdness when it comes to showing yourself off online. It’s not your fault if taking a great photo doesn’t come naturally to you. But it is to your benefit to authentically position yourself in a way that attracts what you want to attract. Research states that it takes seven seconds to make a first impression in real life, and slice that down to instantaneous when

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Personal Branding + Style Tips For Women Entrepreneurs: Interview on Roker Media’s Bold TV Business!

#boldbiz
If you are a woman entrepreneur either just starting out or wanting to get to the next level don't miss my fun and informative interview on at BOLD TV BUSINESS (ROKER MEDIA) with hosts David Grasso and Holland Haiis as I give simple style and branding advice for entrepreneurs and anyone looking to have a congruent business image and visual message. RELATED RESOURCES: I also give viewers a special gift of my How To Look Great In Photos Cheat Sheet, which you can download here! Hop over here for more media appearances and mentions. Listen to Become A Media Magnet: How Entrepreneurs Get Free Publicity With PR Pro, Geeta Nadkarni – [7 Days To Amazing Podcast] Listen to How To Get In Front

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Personal branding photography tips with Caroline White, photographer for women entrepreneurs [7 Days to Amazing Podcast]

Behind the scenes of personal branding photography with Caroline White, the brand photographer that top women entrepreneurs turn to. If you are wondering what is personal branding photography, how to get professional photos taken that represent you in your most honest and best self, then this episode of the 7 Days to Amazing podcast is for you! I first came across photographer Caroline White and her breathtaking photographs of real people back when I was in B-School and she was Marie Forleo's photographer. Since then, it's her infectious commentary on social media and abundance of beautiful photos of an impressive amount of women entrepreneurs that have continued to peek my interest. That is until Caroline and I were seated next to each other

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How to create your own authentic B-Roll [Quick Tips Video]

What the heck is b-roll and how to make it authentic to you? Yup, you hear about b-roll and have no idea of why it's so important. B-roll are the takeaway shots that create a story and help your audience connect with your message, lifestyle, values. They are the images that speak for themselves without words. The easy solution is to just buy stock footage. BUT, not only does descent stock (not the creepy stock that looks like a bad insurance ad from 1988) cost a lot it does not represent you! Yeah, you. So how the heck can you tell YOUR story and not clip together a batch of inauthentic clips that may or may not look like the

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How to get in front of the media even if they’re not calling you [7 Days to Amazing Podcast]

If you're wondering how to create your own opportunities to get in front of the media, even if they are not calling you, then this episode of the 7 Days to Amazing podcast is for you! I've been getting asked a lot lately about creating media opportunities and being not only ready but media friendly, so I created this solo podcast episode for you. Through my career, I have had the unique vantage point of being on multiple sides and angels of the media from behind the scenes on photo shoots, to upfront and center starring in my own commercial, spokesperson, contributing writer, syndicated columnist, guest on radio and tv, influencer, and expert source... a lot of different ways that

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