Default- Home- hands clasped-

Tag Archives | Kim Kardasian

  • Kim Kardashian’s divorce news, is it the beginning of the end on celebrity products?

    Kardashian Kollection at Sears

    In the wake of Kim Kardashian’s divorce announcement and her pr-powered mega wedding event, one has to wonder how her divorce will impact the way consumers see her brand. Could this possibly be the beginning of the end on fashion and beauty products built on celebrity brand power? Let’s think celebrity products-  does it really ever work? Paris Hilton, Lindsay Lohan, Sarah Jessica Parker, Jessica Simpson , The Kardashians, Jennifer Lopez, The Olsens, and The Housewives franchise… love their products…

    ... READ MORE