Sharon Haver - FocusOnStyle.com personal brand posts

Designing a Personal Brand With Your Personality: What’s The First Thing You Need To Look At?

How to you add interest to your personal brand design so its reflective of your true personality.. I’m often asked about where to start when designing the look and feel of a personal brand with personality. It’s the same as your home... it’s the same as your wardrobe... Your business... your brand design is an extension of who you are. It reflects what you gravitate to ... what puts a smile on your face... what’s relevant to you. It doesn’t always need to be exact as we are multifaceted. Our loft in Manhattan is a series of city vignettes.... our place in Jackson Hole, WY is very western. Yet each reflect the combined style of Hubbs and me. Actually the

Are you holding on to the wrong things in your business because of the fear of change? Let’s use clothing as an easy analogy. Holding on because of fear of change can definitely be debilitating for any business growth. Yet holding on does have it's merits... I started thinking about holding on to things you love for the right reasons in different aspects of life and business. About holding on to things because you're just used to holding on and you are afraid of change and when to let go. So, let's use my sweater as an analogy today now that I've rediscovered it. Watch my recent live video to hear more: A lot of times, especially in style because

Perception...In all honesty I was thinking about changing my instagram handle from @focusonstyle to my name, Sharon Haver.I started to feel like after 2O years online and having a syndicated newspaper column that went out to 400 papers with that name before it, it was time for change.Not necessarily just for me…But because the word “style” seems to REPEL a certain audience and ATTRACT another. (Don’t even get me started about what some people think about real stylists.)Yet STYLE is your FINGERPRINT in everything you do and how you are perceived.It’s not just fashion, beauty, home, brand, business, but style is your vibe… your individuality… your essence.WHAT DOES STYLE MEAN TO YOU?Granted I’m using my MARKETING brain more openly but

When they’re NOT your raving fan…Went to a concert last night and it got me thinking what happens when you’re in front of your wrong audience.The rest of the audience, just me. I was miserable but not the other 18,000ish people there.That’s because they were raving fans and I’d rather escape to record this video for you.What’s key to client attraction is that everyone doesn’t have to like you- that’s how you draw a line in the sand to who your best audience is and who they are not.It’s a good thing.Watch the video and let me know what your favorite music is in the comment.If you need help in authentically attracting your most aligned audience, I can probably help

What's the best way you can promote on social media without being salesy? Celebrity Hack Ahead: Are you afraid to reveal too much personal info or be hardcore selling on social media? If you are, you’re right on both. Here’s the thing, people come to social media to be social. So if your feed looks like a classified ad with zero character, no one will pay attention. Conversely, if you have a bad case of TMI and are over-sharing personal details, if you’re not talking to real friends, no one really cares. But there is a golden mix! I started to observe the feeds of celebrities who also have products. People like Bethenny Frankel and Kim Kardashian. Here's what I

Are you a shoe lover too? Stay with me and you'll see how old boots are a lot like your business.Did you ever have a favorite pair that you loved so much but you knew it was time to put rest?Check out my bad mamajama high heel western boots that I rocked while pushing my son's stroller- about 19 OMG years ago.In Europe, the style is peeking its way back on trend so I decided to dig them out of the closet and rock them a different way today.Style is cyclical.Pretty much: something becomes "the" thing, it gets overdone so it fades away until, in due time, comes back in a similar tweaked way that appears fresh to your eyes.Same

We get so worried when we get whackos and haters online.But the truth is, if you’re not getting some cross dialogue once in a while, you are probably not putting your message out there in the most efficient way.Watch this video to learn why haters are a good thing and what you should do when they’re not: View this post on Instagram A post shared by Sharon Haver▪️Modern Business (@focusonstyle) What about when people sound off?When someone doesn’t like what you say it’s because you struck a nerve with them. That’s a good thing.It means you are speaking to your niche.There is nothing wrong with a healthy debate that ends up in agreeing to disagree. However, when it gets nasty, belligerent,

Entrepreneur Friends, This could be the missing ⛓link ⛓to why they're not paying attention to your personal brand marketing! Come along with me to New York's Chelsea Market to find out why and how to stop it. Did you ever think that this could be the very reason your audience is tuning out? This topic came up a few times this week in conversations with entrepreneurs and coaches so I want to make sure it doesn't happen to you. Your content is good. You have expertise for days. You know your shizzle better than anyone else. But you're not getting the attention and conversion you want for from social media and ads. If you are constantly seen in the same place, in

TEXT BLOCK You want to earn more money so you can live the life others dream about.... Stressing out about it will only hold you back. Begin by breaking out of your comfort zone and leave behind the old, stuck habits. We’ve all been guilty of getting stuck in old habits. Thinking that this worked before, so it should work now..... That’s your rigid mind playing tricks on you and trying to convince you to stay in its comfort zone. I get it. I like what I like too. When my son was young, I wanted to give him those extra things in life to become a well-rounded kid. My husband and I started taking our son to Jackson years

What is Your Personal Brand? When you hear about personal brand, what do you think about? No, it is not just about brands and products you buy. But it is about the AUTHENTIC YOU! This is How You Should Build Your Own Authentic Personal Brand… Posted by Sharon Haver - Focusonstyle.com Let Your Personal Brand Shines Through… Personal Brand is what speaks for you when you don’t have a chance to say a word. This is so true, especially in this social media era. People used to say that a picture worth a thousand words. But now, a picture can worth a thousand dollars! Or, likes! Or, subscribers! But, only if you know how to let your authentic personal brand

Do you have what you need to SHOW UP, STAND OUT and make a FIRST IMPRESSION? No one wants to be stuck on the sidelines. Out of sight, out of mind, out of business. Are you stuck there now? Do you know why? This could be the reason. If you just half-commit to your arrival, to your business, to your online persona, then you'll be lost in the masses. It's all about your grand entrance! How are you showing up? Do you just casually arrive, maybe wave to a few people you know, and just HOPE things come your way? You need to make a scene, a statement, a revolution. (Just For The Record: Not like the crazy cat lady

If someone asked what was one of my most frequently asked questions about style and fashion rules, this would be it! I know this is a conundrum for so many business women who feel out of touch and confused about what to wear, especially in today's very visual world, but... When it comes to wardrobe, there isn’t one rule for everyone. It all comes down to aligning yourself with your brand, and your personal aesthetic. That includes what you wear! Sure, there are some fashion ‘rules’ that a lot of people have followed over the years, but those don’t have anything to do with what you wear when you’re representing your brand. That has everything to do with YOU and

You know something’s off but not sure what it is… You know you need to get in alignment with who you are to get the results you want... But getting out there and stepping up can be confusing and scary... Don’t worry, here’s… What you can do to STOP hiding and BE the face of your brand! I was there once. I hid behind my business and didn’t represent because I was insecure and scared to be vulnerable. Truth be told, it was because the climate back in 1999 when I founded FocusOnStyle.com was not about personal brands but more about online magazines. Ironic, since the site developed from my personal style advice column that was distributed to 400 newspapers.

PERSONALITY BRAND KICKSTART: Become An Authentic Superstar...

Designing a Personal Brand With Your Personality: What’s The First Thing You Need To Look At?

How Branding Is Like Your Favorite Old Boots [Video]

What’s Good About Haters… [Video]

Is your personal brand marketing a snooze fest?

How To Break Out of Your Comfort Zone Without Stressing Out

Be A Star With Your Authentic Personal Brand

How You Show Up Doesn’t Just Mean Arriving – It’s How You Make A First Impression [Video]

Fashion Rules? Think Again, It’s Not The One Thing To Wear On Camera [Video]

How To Get In Alignment With Who You Are To Get The Results You Want With Iconic Moments [Video]

Female Entrepreneurs: Helping You & Your Business Get Out There!