The Biggest Branding Mistake That Solopreneurs Make
When you are truly your own boss and wearing many hats, there's one big branding mistake that many solopreneurs make. Good News: It's an easy fix. *true confession* Solopreneurs have all the enviable freedom, right? Well, kinda WRONG! That’s what I thought. I launched my website back when my son was an infant so I could be a stay at home mom AND have my own business. That was 20 years ago and it started out right. YET, as my business grew, based on industry trends and my ego, I wanted something more. So I got lost behind my brand and became an entity rather than a person. . FocusOnStyle.com rather than Sharon Haver. Can you relate to that in your