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Tag Archives | Personal Branding – How To Create A Magnetic Personal Brand

Your personal brand is what people see BEFORE you get to say a word.⁣

 
Discover the FocusOnStyle Collection of Personal Branding Tips and Strategies from the blog, podcast, and videos. There’s ton’s of free personal branding advice to get you set in the right direction to scale your business.
 
It’s so easy to get wrapped up / distracted / overwhelmed with all the “stuff” for your business.⁣ As an entrepreneur, solopreneur, coach, consultant, or anyone who runs their own show we are naturally inclined to want as help as many people as possible and get your business running to do just that.⁣
 
But something is missing in that train of thought.⁣ Pardon the finger pointing, but what’s missing is YOU!⁣ You as the beautiful, special, smart, and savvy go-getter is the secret sauce that draws your best and most profitable audience to you.⁣
 
Yet how can that audience be attracted to you when they don’t “know” you?⁣ It comes from creating a magnetic personality brand, and distinguishing yourself from being perceived as a commodity.
 
For a deeper dive on what people see first, I invite you to join me in becoming an Authentic Superstar so you can scale your most profitable audience by simply being you. The 5-day program is free. Say yes to your authentic personal branding by clicking here.
 
Enjoy the personal branding tips and strategies in content below!
 

  • How You Show Up Doesn’t Just Mean Arriving – It’s How You Make A First Impression [Video]

    First Impression

    Do you have what you need to SHOW UP, STAND OUT and make a FIRST IMPRESSION? No one wants to be stuck on the sidelines. Out of sight, out of mind, out of business. Are you stuck there now? Do you know why? This could be the reason. If you just half-commit to your arrival, to your business, to your online persona, then you’ll be lost in the masses. It’s all about your grand entrance! How are you showing up?

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  • Fashion Rules? Think Again, It’s Not The One Thing To Wear On Camera [Video]

    fashion rules

    If someone asked what was one of my most frequently asked questions about style and fashion rules, this would be it! I know this is a conundrum for so many business women who feel out of touch and confused about what to wear, especially in today’s very visual world, but… When it comes to wardrobe, there isn’t one rule for everyone.  It all comes down to aligning yourself with your brand, and your personal aesthetic. That includes what you wear! […]

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  • Behind The Scenes On A PhotoShoot You Can Do On Your Own [Video]

    Behind The Scenes

    Lights, Camera… now what? You don’t need all that stuff but there is nothing wrong with tszujing up the equipment on occasion. It’s important to remember though that you are the main attraction, not any of the extra fancy things around you. Having a good background is definitely important for looking aspirational, but that doesn’t mean you need to think so hard about it that you can’t focus on your message. Fancy equipment can be fun! It can make videos […]

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  • Your Business Coach Probably Never Told You This BUT It’s Key To Going Next Level [Video]

    Too Many Choices And NONE Are You!

    Do you feel like you’re doing everything right, it’s just not connecting? This could be why… Yes, you want to have as many things as are useful in your arsenal in order to build you business. Yes, you want the training, the strategy, the tactics – there is nothing wrong with that. BUT sometimes you can get stuck EVEN WITH everything you need. This can make anyone feel like a Debbie Downer. You invest all this money and time into […]

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  • Are branding photos the best way to connect with your audience? [Video]

    Real vs Staged Photos

    How do you balance your brand imaging? It isn’t always 50/50. Who doesn’t love easy math? This equation only has three parts: 80, 20 and YOU. When it comes to your online photos, 80 percent of the time you want to bring the every day you. The other 20 percent, feel free to tszuj it up! The most important part of the equation is you. You bringing yourself to the table. Whether it’s an everyday look or all Glam and […]

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  • Why you may be getting overlooked online and how to fix that [Video]

    Are you putting people asleep

    Do you wonder why you’re not getting noticed online? This could be the reason… As fun as it is to do big brand fancy photo shoots, this isn’t the best way to represent yourself. Why? Because people aren’t connecting with you as a REAL person! People relate to real people, and if you’re posting the same picture all over the place people zone out! We get exhausted from seeing the same photo over and over again. Or the same three […]

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  • Cheap Chic Secret For Camera Ready Makeup, YOUR Way! [Video]

    featured image

    Do you want to amp up your camera ready makeup without paying for a glam squad? Here’s how! Sometimes you want a little extra tszuj in your makeup but you aren’t quite sure how to do it yourself. No sweat, there is a fun and easy way to get styled for your videos and photos without breaking the bank. Here’s the scoop: Most professional makeup stores will do your makeup for free, all you have to do is pay for […]

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  • Copycat Cure: Will someone steal your brand? [Video]

    Only YOU have this,,,

    Only YOU Have This… Only YOU have this,,, Afraid that someone can steal your brand? Don’t be! Only You are You! Sure, it’s scary to think that someone will try to come and take your brand away from you, but guess what? If your brand is YOU, that isn’t possible! No one else can be YOU. Do you see the repetitive word here? ‘YOU’! This is the most important part of your business, YOU are the most important part of […]

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  • Say Cheese! How To Not Feel Weird, Look Frozen and Be Authentic on Camera [Video]

    How to be authentic when what seems so natural gets too complicated

    Getting Real, Being Authentic On Camera is NOT Just For Celebrities, You Can Master It Too! It seems so counterintuitive but knowing how to be authentic on camera when what seems so natural gets too complicated is a top issue that many entrepreneurs face. It makes total sense. Because as an entrepreneur, coach, author, or any independent contractor who is the face of your brand, you probably never went to acting class nor modeling school. But now, being in front […]

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  • How To Create Content That Authentically Connects With Your Ideal Audience

    The best content usually starts in the most non-complicated, simplest ways.

    Spoiler Alert: When it comes to connecting with your audience… you gotta be REAL! We’ve all done it, or at least entertained the idea. Thinking we need to do this, add that, hire them to grow our personal brand. Before you know it, you are out a ton and a half of money, spinning your wheels and ending up with a personal brand that’s no longer very personal. And content that seems not even close to you and your voice. […]

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  • Why taking your tribe along for the ride is critical to your bond

    create a bond by bringing your tribe with you for the ride

    We’re talking about connecting with your audience this week.  The profound connection and bond to the right tribe who truly gets you and wants a part of your secret sauce. That type of magnetic attraction comes one way- by being real. In today’s crowded market so many of us realize that expertise is not enough to stand out in a crowded market. It’s easy to feel stuck in your business and not know how to get out so you can get […]

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