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Tag Archives | photo tips

  • Is the fear of change why you are still holding on? [Video] 

    Is The Fear Of Change Holding You Back

    xAre you holding on to the wrong things in your business because you are afraid to change  Let’s use clothing as an easy analogy. Holding on because of fear of change can definitely be debilitating for any business growth. Yet holding on does have it’s merits… I started thinking about holding on to things you love for the right reasons in different aspects of life and business. About holding on to things because you’re just used to holding on and […]

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  • The Biggest Branding Mistake That Solopreneurs Make

    Solopreneurs, if you're not a personality brand, you'll get stuck in the masses.

    When you are truly your own boss and wearing many hats, there’s one big branding mistake that many solopreneurs make. Good News: It’s an easy fix. *true confession* Solopreneurs have all the enviable freedom, right? . Well, kinda WRONG! . That’s what I thought. . I launched my website back when my son was an infant so I could be a stay at home mom AND have my own business. . That was 20 years ago and it started out […]

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  • Client Attraction: When They’re Not Your Raving Fans [Video] 

    Client Attraction_ Why Everyone Doesn’t Have To Really Like You

    When they’re NOT your raving fan… Went to a concert last night and it got me thinking what happens when you’re in front of your wrong audience. The rest of the audience, just me. I was miserable but not the other 18,000ish people there. That’s because they were raving fans and I’d rather escape to record this video for you. What’s key to client attraction is that everyone doesn’t have to like you- that’s how you draw a line in […]

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  • Casual outfit for a business conference doesn’t have to be confusing

    hotelroom selfie

    So many women get confused about finding an outfit to wear to a casual business conference so wanted to share a quick style tip on my way to a mastermind in Miami. 13 hour days go by so quickly when you’re learning and surrounding yourself with A-list peers. If you really want to scale, it’s critical that you invest in your professional development. No man is an island. The more you learn, the more you grow, the more you connect with those […]

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  • Client Attraction: They Like You More! [Video]

    Connecting with your tribe: The Bond You Can't Break

    Client attraction to connect with your best audience online…. Hola from windy Miami! All that fussing and photo shoots, and you know what? Yeah baby, they like you more! ‘Cause people relate to real people. So it’s pretty obvious that they like you being you more than the fancy images you create. I’ll tell you more about this client attraction technique in the video below…

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  • Behind The Scenes On A PhotoShoot You Can Do On Your Own [Video]

    Behind The Scenes

    Lights, Camera… now what? You don’t need all that stuff but there is nothing wrong with tszujing up the equipment on occasion. It’s important to remember though that you are the main attraction, not any of the extra fancy things around you. Having a good background is definitely important for looking aspirational, but that doesn’t mean you need to think so hard about it that you can’t focus on your message. Fancy equipment can be fun! It can make videos […]

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  • How to Eliminate Photo Stress and Get The Results You Want [Video]

    Whats the right time

    Taking great photos doesn’t have to be intimidating, don’t panic! Sometimes we overthink when is the best time to take a photo. I’ve got a little secret for you — it’s RIGHT NOW! When you look and feel good it shows! Take advantage of those moments. Share your positive moments in a photo. People want to share in your life. Be a part of your journey. See your smile. Share the amazing moments of your life! When you feel that […]

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  • Personal Brand Catalyst and Style Expert helping you + your biz get out there

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  • Are branding photos the best way to connect with your audience? [Video]

    Real vs Staged Photos

    How do you balance your brand imaging? It isn’t always 50/50. Who doesn’t love easy math? This equation only has three parts: 80, 20 and YOU. When it comes to your online photos, 80 percent of the time you want to bring the every day you. The other 20 percent, feel free to tszuj it up! The most important part of the equation is you. You bringing yourself to the table. Whether it’s an everyday look or all Glam and […]

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  • Why you may be getting overlooked online and how to fix that [Video]

    Are you putting people asleep

    Do you wonder why you’re not getting noticed online? This could be the reason… As fun as it is to do big brand fancy photo shoots, this isn’t the best way to represent yourself. Why? Because people aren’t connecting with you as a REAL person! People relate to real people, and if you’re posting the same picture all over the place people zone out! We get exhausted from seeing the same photo over and over again. Or the same three […]

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  • Say Cheese! How To Not Feel Weird, Look Frozen and Be Authentic on Camera [Video]

    How to be authentic when what seems so natural gets too complicated

    Getting Real, Being Authentic On Camera is NOT Just For Celebrities, You Can Master It Too! It seems so counterintuitive but knowing how to be authentic on camera when what seems so natural gets too complicated is a top issue that many entrepreneurs face. It makes total sense. Because as an entrepreneur, coach, author, or any independent contractor who is the face of your brand, you probably never went to acting class nor modeling school. But now, being in front […]

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  • How To Create Content That Authentically Connects With Your Ideal Audience

    The best content usually starts in the most non-complicated, simplest ways.

    Spoiler Alert: When it comes to connecting with your audience… you gotta be REAL! We’ve all done it, or at least entertained the idea. Thinking we need to do this, add that, hire them to grow our personal brand. Before you know it, you are out a ton and a half of money, spinning your wheels and ending up with a personal brand that’s no longer very personal. And content that seems not even close to you and your voice. […]

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