Getting Real, Being Authentic On Camera is NOT Just For Celebrities, You Can Master It Too! It seems so counterintuitive but knowing how to be authentic on camera when what seems so natural gets too complicated is a top issue that many entrepreneurs face. It makes total sense. Because as an entrepreneur, coach, author, or any independent contractor who is the face of your brand, you probably never went to acting class nor modeling school. But now, being in front […]
Tag Archives | video
Spoiler Alert: When it comes to connecting with your audience… you gotta be REAL! We’ve all done it, or at least entertained the idea. Thinking we need to do this, add that, hire them to grow our personal brand. Before you know it, you are out a ton and a half of money, spinning your wheels and ending up with a personal brand that’s no longer very personal. And content that seems not even close to you and your voice. […]
If you ever wonder how to take a great photo that you can use on social media, video thumbnails and set ups, your web site, your book cover… basically anything, then this post is definitely for you. It can get overwhelming if not a dent to your ego when you try to take a photo and end up looking not so hot. One thing I learned on 15 years on photoshoots is that many models and celebrities are not as […]
Be in the moment when you are posting content on the go. It’s been a busy, fun filled week! Im out in California heading out to Sequoia national park. But since we’re in the car, I wanted to jump in with a great social media tip to help you in building a stronger connection with your peeps. A lot of us have the tendency to take on a ton of extra stuff in our businesses… And I know from experience […]
How is it that being authentic to your brand (and you) on social media can be so dang confusing? It’s easy to get caught up in what everyone else is doing. So some of us grab templates and stock photos and Mad Libs type templates or hire someone to “speak” for us. I get it. Posting on social media can be intimidating, time consuming, annoying, a whole lot of hype or something you would just rather farm out. But it […]
How to add a little tzuj to your life with New York Fashion Week inspiration. Hey, it’s New York Fashion Week and I thought this would be the perfect time to come in and give a little nudge to take some helpful advice from the fashion world. Even with my years in the style industry, as a business owner who works from home, I know it can get difficult to actually put emphasis on what you wear (when no one […]
Ok, you’re REINVENTING YOURSELF… So how do you solve the PUZZLE of building your BRAND? Creating a personal brand from scratch can be overwhelming, but there is a way to not only easily find your best brand persona but also be as authentic as possible. Oh, did I mention that it will be fun and creative too? One of the frustrations that I often hear about from clients, and entrepreneurs new to the online space, is how to create a […]
Strategic moderation is the magic formula to get more done in your business (no shizzle) When it comes actually to figure out how to get more done, the most direct and logical way to get ahead is not doing a million things– no matter how tantalizing they may seem. You’ve probably tried a little of this, some of that, a sprinkle of what not, how about this? Yet, this one thing is so straightforward that it might just blow your […]
As entrepreneurs, small business owners or coaches, it’s so easy to feel overwhelmed and lose site of how to get back on track when things that you didn’t plan on get in your way. Don’t worry. It happenes to the best of us. That’s why I did this Facebook Live video to share how I get back on track so I can be productive when the unexpected gets in my way.
Successful Brand Building… Take a cue from reality shows and be yourself to attract your best audience Maybe the Kardashians aren’t the only ones getting this right. Do you know the reason why people get so addicted to reality shows? Have you ever felt this connection yourself? Without a doubt, what reality shows create are: • real connections • unique bonds with the audience Just by appearing at regular times on TV! And all of this happens because people crave […]
Three Video Bonanza: The truth about your hair color + how to avoid that dreaded allure buster It may be fun to be a color chameleon when it comes to your hair but too much of a good thing can lead to damage. Even worse, when all those color changes weren’t intentional and were the result of too much hair color gone wrong.
It was an early call today so I thought I would pop on a Facebook Live to share some behind the scenes makeup advice for TV, video, appearances + photos on my way back from my TV appearance. Join me on my snowy walk through Madison Square Park in New York as I talk about the reality of knowing how to do your own make up when you get yourself out there as an entrepreneur or the face of your […]