When they’re NOT your raving fan…
Went to a concert last night and it got me thinking what happens when you’re in front of your wrong audience.
The rest of the audience, just me. I was miserable but not the other 18,000ish people there.
That’s because they were raving fans and I’d rather escape to record this video for you.
What’s key to client attraction is that everyone doesn’t have to like you- that’s how you draw a line in the sand to who your best audience is and who they are not.
It’s a good thing.
Watch the video and let me know what your favorite music is in the comment.
If you need help in authentically attracting your most aligned audience, I can probably help you.
You see, it starts with a photo.
That measly, seemingly insignificant image is what represents 90% of what people think of you (before reading).
It happens in 1/0th of a second online.
So go over to AuthenticSuperstar.com and enroll now while it’s free.
– Can you hear me, can you hear me?
I’m at Madison Square Garden.
We’re at a concert
and there’s nine more
songs on the playlist,
I’d rather be here with you.
So, here’s the thing.
I’m at a concert, Madison
Square Garden, I don’t know…
[Hair in my mouth.]
I don’t know how many
people are in this venue.
Thousands, it’s almost a packed house.
People love this performer,
I don’t wanna say who.
No, I’m talking to my social friends.
No, I still have a drink in there.
– [Husband] Okay.
– So anyway, here’s the thing, there’s…
How many people are in
Madison Square Garden?
– [Husband] I think the show is 18,000.
– 18,000, so maybe, what is this, like,
Anyway, it’s almost sold out,
this music is literally pulling teeth.
It’s like somebody is
taking every nerve…
And see, my husband’s yawning.
Every nerve in my body
and just torturing me.
It’s horrible, it’s just awful.
But here’s the thing.
It’s packed inside!
There are people standing up,
can’t find the beat,
’cause there isn’t one,
trying to find the beat and dancing,
they are having the best
time of their lives.
And that’s great, ’cause
I started thinking,
when this music was popular
or some of it, maybe,
that I kinda knew, I was
doing different stuff.
I was a kid on the downtown club scene,
I was cooler than cool.
I wouldn’t listen to this.
I can’t really listen to it now
’cause the guy doesn’t even have a voice
but I’m the only one who’s miserable.
And that’s the point I
want you to understand,
that there’s a pot for every cover.
It’s all about choice.
We don’t have to like the same things.
This guy singing now, he could care less
if Sharon Haver was
tortured at his concert,
because there’s 18, 16,00 other people
here who are loving it.
And when you’re going
out there in your brand
and you’re going out there in your message
and you’re thinking that…
[speaker drowned out by music]
And you’re thinking that
someone doesn’t like you
and you’re thinking that you
have to please everybody,
you’re wrong, you’ll find a fan base.
There are people who will love you,
you will be like the audience in here.
They were going crazy for him and not me
who’s sitting here feeling tortured
that he’s got a bandana on
that’s wrecking my nerve,
that he lost his voice that he barely had,
that the acoustics are all off,
that there’s no beat to the music.
It just sounds like
something you’d be playing
in an after hours sports
bar in I don’t know,
suburbia in the middle of the night.
The two songs that I did recognize,
one was from a commercial
and the other one
was that Tom Cruise Risky Business song,
which was actually very cool,
and that was because of Tom Cruise.
The rest of it, those
were the two upbeat songs.
Do you hear it?
To me, it’s like a cat
being skinned alive.
You hear the crowd?
He doesn’t care that I’m miserable
’cause they’re all happy.
So, I want you to think about
that when you go out there
in your business and remember…
Be authentic, be you, be real.
You don’t have to please me,
you don’t have to please anyone,
you just have to please yourself
and your tribe will follow you.
It’s really that simple.
Please yourself, be real, be true,
and your tribe will find you,
your tribe will follow you.
Don’t worry about everyone else, okay?
And see you over at
– [Husband, laughing] Let’s go, we’re
paying good money for this show.
– See, we’re paying
good money for his show.
Anyway, he can go ahead of me.
I’ll see you later, but
just think about that.
See you at AuthenticSuperstar.com, bye.
[loud upbeat music]
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