by Jonny Johansson
Fashion Show Photos / First International Menswear Showing
Spring / Summer 2011
Paris Fashion Week – Menswear
“I had a moment of clarity for this collection with my design team at a place called Tango in Paris,” Jonny Johansson
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In their words…
ACNE MENSWEAR COLLECTION SPRING/SUMMER 2011
“I had a moment of clarity for this collection with my design team at a place called Tango in Paris. It was just a good night out actually, and that dance hall with all of its styled up, dueting couples and slow routines, reminded me of a school dance.
For me it also has to do with personal history; in my teens I would travel to these summer dances in remote halls in the Swedish countryside cause that’s what you do. These dances were super exotic parties for me in my youth; believe me it’s more spiritual than doing drugs, the all night light kinda sends everyone into this crazy positive place. I have always found this very interesting it is quite seldom that you find yourself dancing with strangers and I started to imagine this fun, young, imaginative boy going to a school disco. Sometimes I think fashion should just be that: a fun and happy moment and a memory.
When I was thinking of my first international Menswear showing, Paris was the natural choice. And why Le Chateaubriand? For me it is about a fun night, great food and wine, sexy people and having fun either in a group or just watching. And why not turn a restaurant into a disco?”
Jonny Johansson on Menswear Spring/Summer 2011
Acne’s Menswear Collection for Spring/Summer 2011 is an exercise in juxtaposition. Jackets are small and tight whilst trousers are wide and flared. Proportions are challenged waists become higher and t-shirt’s become longer.
Silhouettes are pushed across silks, jerseys, cotton, wool and microfibre pieces, in an attempt to create the perfect disco, school boy look.