How To Create A Magnetic Personal Brand

Your personal brand is what people see BEFORE you get to say a word.⁣

Discover the FocusOnStyle Collection of Personal Branding Tips and Strategies from the blog, podcast, and videos. There’s ton’s of free personal branding advice to get you set in the right direction to scale your business.

It’s so easy to get wrapped up / distracted / overwhelmed with all the “stuff” for your business.⁣ As an entrepreneur, solopreneur, coach, consultant, or anyone who runs their own show we are naturally inclined to want as help as many people as possible and get your business running to do just that.⁣

But something is missing in that train of thought.⁣ Pardon the finger pointing, but what’s missing is YOU!⁣ You as the beautiful, special, smart, and savvy go-getter is the secret sauce that draws your best and most profitable audience to you.⁣

Yet how can that audience be attracted to you when they don’t “know” you?⁣ It comes from creating a magnetic personality brand, and distinguishing yourself from being perceived as a commodity.

For a deeper dive on what people see first, I invite you to join me in becoming an Authentic Superstar so you can scale your most profitable audience by simply being you. Say yes to your authentic personal branding by clicking here.

Enjoy the personal branding tips and strategies in content below!

Designing a Personal Brand With Your Personality: What’s The First Thing You Need To Look At?

How to you add interest to your personal brand design so its reflective of your true personality.. I’m often asked about where to start when designing the look and feel of a personal brand with personality. It’s the same as your home... it’s the same as your wardrobe... Your business... your brand design is an extension of who you are. It reflects what you gravitate to ... what puts a smile on your face... what’s relevant to you. It doesn’t always need to be exact as we are multifaceted. Our loft in Manhattan is a series of city vignettes.... our place in Jackson Hole, WY is very western. Yet each reflect the combined style of Hubbs and me. Actually the

How To Look Confident In Eyeglasses- Try These Style Hacks [Video]

Talking reading glasses and how to not look like a fuddy-duddy with these eyeglass hacks... Upfront, wearing farty glasses is a personal pet peeve of mine. Those skinny readers from the early 2000's... drugstore cheesy frames that aren't exactly right for your prescription so you squish your face up every time you to try to read. STOP. From a style standpoint dated glasses just ruin your look. From a business standpoint, dated reading glasses make you look out of touch... Let me help you see with some eyeglass style hacks in this live video... Please keep in mind, if you're eyeglasses aren't relevant it's too easy to think that it's a red flag that signals your relevance is just as

The Four Easy-Peasy Key Elements of Every Marketing Video… [Video]

What To Say On Video Even When You Don't Know What To Say... The video elements that set the pace even when you just jumped out of bed and having your morning coffee on the hotel lawn! Let's face it, for most of us who are small business owners, entrepreneurs, coaches or consultants, or new to online business and fleshing out your personal brand, video can be overwhelming. But it doesn't have to be that way when you start with these four key elements. Marketing and social media videos shouldn't be complicated, stressful, and make you want to break out in a sweat. To show you how straight-forward and authentic social media and marketing videos can be watch this impromptu video training

Want To Connect and Align With Your Audience On Video? [Video]

Let your P.O.V. lead you to connect to your most aligned audience in your videos... When you’re speaking to your audience through videos or even in your copy, it’s too easy to want to appeal to everybody. Everybody is actually nobody. The purpose of getting your message out there is to build your know, like and trust factor. To align with your best audience, right? The Pandemic has changed things up for us, and we are used to being home right now. This has created a unique opportunity to connect with your audience in the different way. Are you sharing your reality? Are you giving your perspective? Let me elaborate a little further on how this impacts your connection with

Authentic Storytelling Is The Secret Sauce To Building A Business Brand That Stands Out

...and you do that via authenticity in video marketing and photos. Have you been thinking about using video or branding photos as a vehicle for marketing and growing your business? NOW is the best time to leverage these incredible tools to attract your most aligned audience through the power of authentic storytelling. Authentic messaging breaks down barriers between you and your audience. It creates a space for you to get your message across in a way that is relatable and believable. When I asked Gary Vaynerchuk about why some people avoid being real and resort to creating a faux image, he said, “It’s one big game of insecurity. People are not willing to be themselves.”⁠ In reality, being authentic in turn helps you to gain

The Biggest Branding Mistake That Solopreneurs Make

When you are truly your own boss and wearing many hats, there's one big branding mistake that many solopreneurs make. Good News: It's an easy fix. *true confession* Solopreneurs have all the enviable freedom, right? Well, kinda WRONG! That’s what I thought. I launched my website back when my son was an infant so I could be a stay at home mom AND have my own business. That was 20 years ago and it started out right. YET, as my business grew, based on industry trends and my ego, I wanted something more. So I got lost behind my brand and became an entity rather than a person. . FocusOnStyle.com rather than Sharon Haver. Can you relate to that in your

PERSONALITY BRAND KICKSTART: Become An Authentic Superstar...