behind the scenes

Behind The Scenes On A PhotoShoot You Can Do On Your Own [Video]

Lights, Camera… now what? You don’t need all that stuff but there is nothing wrong with tszujing up the equipment on occasion. It's important to remember though that you are the main attraction, not any of the extra fancy things around you. Having a good background is definitely important for looking aspirational, but that doesn't mean you need to think so hard about it that you can't focus on your message. Fancy equipment can be fun! It can make videos look really nice. It goes back to my 80/20 rule, see post here, about using the upscale things 20% of the time but the other 80% being as natural as possible in your video and photo production. KNOW your equipment

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How To Get Unstuck + Move Your Business Ahead [Quick Tips Video]

Why it's important to get unstuck in your business + get your life back! So many otherwise valuable people get stuck in what once was serving them well. They brush off the need to update antiquated ways and not only does the lack of updating hang over their head and makes them feel miserable, but it chips away at how they are perceived in business. And, their bank account shows it. While many people flow with what’s going on in the business world, others are just stuck in the past. The key to having a successful business is to move forward with the market. In this fast-paced online world,  you need to present yourself in a way thats up to who

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How to Become An Influencer: Website vs Personal Brand [Quick Tips Video]

Watch today's video for my Quick Tips on building your personal brand by becoming an influencer. Internet trends change over time and it's critical to stay on top so you are not left behind in the super fast-paced online world. These days, it's CRITICAL to develop your personal brand to be seen as an Influence in your niche. Let me take you back a bit so you can go forward... I started my website, FocusOnStyle.com, back in 1999. The trends for online business and entrepreneurs were a lot different back then. The concept of personal branding was just in its infancy. Back in 1999, when I first I started my website, FocusOnStyle.com, the trends for online business and entrepreneurs were a

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My Vlogging Tips: How to create videos for youtube and social media [Quick Tips Video]

Watch today's video for my behind-the-scenes vlogging tips on how I make quick videos on my computer for Youtube and social media-- and why I like recorded videos over livestream. Lately, one of my top frequently asked questions is how I make the Quick Tips videos that I use as content here on FocusOnStyle for video blogging, youtube, and social media videos rather than solely written blog content. I've been asked if I record my one-take videos in clumps, one at a time, on the go, or just when inspiration strikes. The answer is all of the above. That being said, the best way to get your message across is to schedule some time to chunk them out by recording small batches of videos

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How To Be A Stylist: It’s All About The Tzuj With Behind the Scenes Photo Shoot Fashion Stylist Tricks

A rare photo of me on a photo shoot and it’s becuase it was in a magazine! New Woman magazine did a feature story about me and here I am in a snippet photo as a stylist on the set with Brad Boles (FoS contributing editor at large) on makeup & North Rebis on hair. Yes, I still wear my Yoji Yamamoto shirt that I have on ! I kept my stylist scissors in a holster belt
I've been lucky enough to be involved in so many aspects of being a fashion stylist during my career that's spanned decades. In my continuing reprise of some of my greatest evergreen material leading up to the 15th anniversary year of FocusOnStyle.com online and the launch of my C'est Chic Crash Course, I want to spend this week's review looking back at what REALLY  happens as a stylist behinds the scenes on a photoshoot.  Read on & revisit... On a professional photo shoot knowing how to be a stylist is a lot more than selecting a pretty dress. Honesty is not completely the only policy when it comes to photographing clothing on a model for a commercial photo shoot and there

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It’s Beta baby! Behind the scenes on the NEW FocusOnStyle web look [video]

FocusOnStyle.com- new fashion website design
It's a new fashion website. Right here… Okay, so some people leave the bloopers for the end of a video. Eh, I start out with my webcam bloopers:) All in the effort to share my exciting news with you, F-A-S-T. Do you notice something different? There's a NEW web fashion website blog style here on FocusOnStyle!  It's a bit more open design, more personal, and VERY Beta at the moment (that means we don't have all the bells & whistles done quite yet). Do you love the look? So far? It's a genius New York, Paris, London collaboration with my art director Vincent Gagliostro of GagliostroStudio and fashion technologist & web designer Chloé Watts of Chloedigital, and me! It's almost all

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The September Issue: Preview Vogue, Anna Wintour, Up Close and Very Personal

The documentary film that takes you behind the scenes at Vogue… Take a peek at the latest theatrical movie trailer of R.J. Cutler’s documentary The September Issue, a behind-the-scenes look into the world of Vogue magazine and the woman behind the pages, Anna Wintour. The September Issue movie will be released August 28, 2009 in New York, and nationally on September 11.

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