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Tag Archives | focusonstyle

  • [True Confession] What’s in a brand name?

    brand name, Seo tips, brand integrity, online marketing

    [True Confession] What’s in a brand name? Perception. In all honesty I was thinking about changing my instagram handle from @focusonstyle to my name, Sharon Haver. I started to feel like after 2O years online and having a syndicated newspaper column that went out to 400 papers with that name before it, it was time for change. Not necessarily just for me… But because the word “style” seems to REPEL a certain audience and ATTRACT another. (Don’t even get me […]

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  • Client Attraction: When They’re Not Your Raving Fans [Video] 

    Client Attraction_ Why Everyone Doesn’t Have To Really Like You

    When they’re NOT your raving fan… Went to a concert last night and it got me thinking what happens when you’re in front of your wrong audience. The rest of the audience, just me. I was miserable but not the other 18,000ish people there. That’s because they were raving fans and I’d rather escape to record this video for you. What’s key to client attraction is that everyone doesn’t have to like you- that’s how you draw a line in […]

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  • The Best Way To Promote On Social Media Without Being Salesy? [Video]

    I picked up this social selling trick from reality TV stars

    Is Speaking right for you? 🍎to 🍏Let’s get real on speaking to digital. Okay, fess up… are you a little afraid of the online world? Do you think public speaking is a better choice because you’re not that techie? Maaaaybe not so much. Listen as I share some numbers and expenses and where the rewards and targeted results come from. You may be surprised. I meet so many women entrepreneurs and coaches who totally buy into the ‘speaking thing’ without […]

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  • How Branding Is Like Your Favorite Old Boots [Video]

    bad mamajama-2

    Is Speaking right for you? 🍎to 🍏Let’s get real on speaking to digital. Okay, fess up… are you a little afraid of the online world? Do you think public speaking is a better choice because you’re not that techie? Maaaaybe not so much. Listen as I share some numbers and expenses and where the rewards and targeted results come from. You may be surprised. I meet so many women entrepreneurs and coaches who totally buy into the ‘speaking thing’ without […]

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  • What’s Good About Haters… [Video]

    You Can't Please Everybody (and That's A Good Thing)

    We get so worried when we get whackos and haters online. But the truth is, if you’re not getting some cross dialogue once in a while, you are probably not putting your message out there in the most efficient way. Watch this video to learn why haters are a good thing and what you should do when they’re not:

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  • You Have The Power To Be True To You

    you have the power

    I’m going to get frank… does this resonate with you or someone you know?? I’m afraid. I’m scared. I’m not worthy. What if….? Little stabs against your self worth, little punctures of your strength… inflicted by your own hand.👹 I see so many women coaches, entrepreneurs, business owners— many younger— who have personally taken their own power away. They’re so afraid to get out there. So afraid to simply just be themselves that they have paralyzed themselves from ever rising […]

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  • The Hidden Costs of Speaking vs. Online Marketing? [Video]

    Speaking vs online marketing

    Is Speaking right for you? 🍎to 🍏Let’s get real on speaking to digital. Okay, fess up… are you a little afraid of the online world? Do you think public speaking is a better choice because you’re not that techie? Maaaaybe not so much. Listen as I share some numbers and expenses and where the rewards and targeted results come from. You may be surprised. I meet so many women entrepreneurs and coaches who totally buy into the ‘speaking thing’ without […]

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  • What Not To Wear On Camera + How To Fix It [Video]

    What NOT to Wear On Camera, TV, Video, Headshots, and Selfies

    What Not To Wear On Camera (Includes a very bad example of me!) Probably the most popular style question I get from entrepreneurs and coaches is what to wear and what not to wear on camera. It really depended on the camera (phone, still, video, TV), your angle, how you are positioned, and the crop. One would think that with 15 years of pro stylist experience I would ALWAYS get it right. One would be kinda sorta close to the […]

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  • The Best and Most Profitable Way To Use Social Media- It’s Not What You Think! [Video]

    In Your Social Media

    The Best and Most Profitable Way To Use Social Media- It’s Not What You Think! THE MISSING LINK IN SOCIAL MEDIA is something you see ignored way too often. VIDEO HERE   Think about this: Social media comes into your most personal spaces. You look at your phone at home, in bed, while your passing time, between meetings, while you’re in a waiting room, all the times when you “choose” not to be doing something else or taking in something too […]

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  • Don’t Be Afraid To Get Out There! Break The Fear Factor so you can actually scale your brand!

    How To Get Out There And Not be Self-Conscious

    One of the biggest social media strategies I can tell you is: Don’t be afraid to get out there (literally)! Bust through the fear factor and be seen to grow your brand. WATCH: 🎈⭐️💵Entrepreneurs: How To Break The Fear Factor so you can actually scale your brand! (and yes, I’m actually on a crowded street after a visit to my PT with The Empire State Building behind me) You wonder, how the heck did getting in FRONT of a camera ever […]

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    • Personal Brand Catalyst and Style Expert helping you + your biz get out there

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    Style Expert and Personal Brand Strategist helping you + your biz get out there (old 2018)

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