Blog - Sharon Haver - FocusOnStyle.com

Behind The Scenes On A PhotoShoot You Can Do On Your Own [Video]

Lights, Camera… now what? You don’t need all that stuff but there is nothing wrong with tszujing up the equipment on occasion. It's important to remember though that you are the main attraction, not any of the extra fancy things around you. Having a good background is definitely important for looking aspirational, but that doesn't mean you need to think so hard about it that you can't focus on your message. Fancy equipment can be fun! It can make videos look really nice. It goes back to my 80/20 rule, see post here, about using the upscale things 20% of the time but the other 80% being as natural as possible in your video and photo production. KNOW your equipment

Do you feel like you’re doing everything right, it’s just not connecting? This could be why... Yes, you want to have as many things as are useful in your arsenal in order to build you business. Yes, you want the training, the strategy, the tactics - there is nothing wrong with that. BUT sometimes you can get stuck EVEN WITH everything you need. This can make anyone feel like a Debbie Downer. You invest all this money and time into your business but, somehow, it’s going nowhere. Here is what is going on: you’re putting the ‘cart’ before the ‘horse’. Let me break it down for you. Horses can’t pull a cart if it’s IN FRONT of them, right? You

You know something’s off but not sure what it is… You know you need to get in alignment with who you are to get the results you want... But getting out there and stepping up can be confusing and scary... Don’t worry, here’s… What you can do to STOP hiding and BE the face of your brand! I was there once. I hid behind my business and didn’t represent because I was insecure and scared to be vulnerable. Truth be told, it was because the climate back in 1999 when I founded FocusOnStyle.com was not about personal brands but more about online magazines. Ironic, since the site developed from my personal style advice column that was distributed to 400 newspapers.

Taking great photos doesn’t have to be intimidating, don’t panic! Sometimes we overthink when is the best time to take a photo. I’ve got a little secret for you -- it’s RIGHT NOW! When you look and feel good it shows! Take advantage of those moments. Share your positive moments in a photo. People want to share in your life. Be a part of your journey. See your smile. Share the amazing moments of your life! When you feel that desire to take a photo, trust your instincts! Your energy is the key. When you utilize that energy, it shows! You look more vibrant, excited and passionate. People respond to passionate people! Positive vibes are contagious, access that energy! Need

How do you balance your brand imaging? It isn't always 50/50. Who doesn't love easy math? This equation only has three parts: 80, 20 and YOU. When it comes to your online photos, 80 percent of the time you want to bring the every day you. The other 20 percent, feel free to tszuj it up! The most important part of the equation is you. You bringing yourself to the table. Whether it's an everyday look or all Glam and Glitter - we still should see you every time. That's who we're here for! Let's chat, do that super easy math with me! Don't be scared of showing your regular style, but don't be scared of the higher billed

Do you wonder why you’re not getting noticed online? This could be the reason... As fun as it is to do big brand fancy photo shoots, this isn’t the best way to represent yourself. Why? Because people aren’t connecting with you as a REAL person! People relate to real people, and if you’re posting the same picture all over the place people zone out! We get exhausted from seeing the same photo over and over again. Or the same three photos, for that matter. But if they’re all from the *same* photo shoot they all start to look alike and people don’t see it anymore. The worst part? They don’t see YOU! WATCH to see how to avoid your photos

Do you want to amp up your camera ready makeup without paying for a glam squad? Here’s how! Sometimes you want a little extra tszuj in your makeup but you aren’t quite sure how to do it yourself. No sweat, there is a fun and easy way to get styled for your videos and photos without breaking the bank. Here’s the scoop: Most professional makeup stores will do your makeup for free, all you have to do is pay for your camera ready makeup goodies - which get to come home with you! Very few of us can afford to pay a professional glam squad every time we want to create content. That’s okay! You can take advantage of these

Afraid that someone can steal your brand? Don’t be! Only You are You! Sure, it’s scary to think that someone will try to come and take your brand away from you, but guess what? If your brand is YOU, that isn’t possible! No one else can be YOU. Do you see the repetitive word here? ‘YOU’! This is the most important part of your business, YOU are the most important part of your business. WATCH to get a confidence boost, some tips and advice on how to be YOU! Keys to keep in mind to avoid some copycat from even thinking that theycan steal you brand… Authenticity is the key. Be real. Be genuine. Be you. No one else can

Getting Real, Being Authentic On Camera is NOT Just For Celebrities, You Can Master It Too! It seems so counterintuitive but knowing how to be authentic on camera when what seems so natural gets too complicated is a top issue that many entrepreneurs face. It makes total sense. Because as an entrepreneur, coach, author, or any independent contractor who is the face of your brand, you probably never went to acting class nor modeling school. But now, being in front of the camera is a critical part of your job and monetary success. That is, if you are really serious about getting your message out there. I made this live video for you to share some helpful tips to feel

Spoiler Alert: When it comes to connecting with your audience... you gotta be REAL! We've all done it, or at least entertained the idea. Thinking we need to do this, add that, hire them to grow our personal brand. Before you know it, you are out a ton and a half of money, spinning your wheels and ending up with a personal brand that's no longer very personal. And content that seems not even close to you and your voice. The more you hire out to the "experts" to build your brand, the more you lose a big piece of yourself. You end up doing everything you think you should do, hiring everyone you think you should hire... and it's

If you ever wonder how to take a great photo that you can use on social media, video thumbnails and set ups, your web site, your book cover... basically anything, then this post is definitely for you. It can get overwhelming, if not a dent to your ego, when you try to take a photo and end up looking not so hot. One thing I learned on 15 years on photoshoots is that many models and celebrities are not as spectacular as you would imagine, they just know how to turn it on for the camera so they can look great in photos. As an entrepreneur, someone who is the face of your business, or even wanting to be a

Finding your "Big Why" is typically the first step in your marketing and starting up your business as it's those very reasons that will keep you going when things get complicated. Knowing the "why" makes perfect sense to set the path to share your message (your "what") with the kind of audience you want to attract (your "who"). But what so many business coaches and entrepreneurs greatly overlook is YOUR BIG WHERE. In today's visual world where authenticity trumps staged and make-believe settings. So where you actually take your photos or shoot your videos really matters when you want to connect with your tribe as a legitimate, trustworthy, and down-to-earth (albeit aspirational) authority in your field. That's exactly why I

Every woman who wants to stand out in a crowded market must discover her own way to become iconic. From all my years of working as a fashion stylist, being with celebrities, and even spending an evening with Audrey Hepburn, the one thing that separates those with iconic star power and the rest of us is that "they" have honed in on what makes them so extra special. Getting yourself OUT THERE for photos, video or stage can be intimidating. But it doesn’t have to be that way. If you have a proven system to turn to whenever you want to put “IT’ on. Fresh out of attending a Diana Ross concert, I realized that there are lessons learned from

PERSONALITY BRAND KICKSTART: Become An Authentic Superstar...

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The Blog Posts...

Behind The Scenes On A PhotoShoot You Can Do On Your Own [Video]

Your Business Coach Probably Never Told You This BUT It’s Key To Going Next Level [Video]

How To Get In Alignment With Who You Are To Get The Results You Want With Iconic Moments [Video]

Are branding photos the best way to connect with your audience? [Video]

Why you may be getting overlooked online and how to fix that [Video]

Cheap Chic Secret For Camera Ready Makeup, YOUR Way! [Video]

Copycat Cure: Will someone steal your brand? [Video]

Say Cheese! How To Not Feel Weird, Look Frozen and Be Authentic on Camera [Video]

Camera Shy? Not Any More With These 3 Easy Tricks To Look Great In Photos [Live Video]

Sure the “Big Why” Is Critical To Your Message, But Don’t Neglect The ‘Where”

Iconic Style: Lessons Learned From A Legend

Female Entrepreneurs: Helping You & Your Business Get Out There!